Terms of Service

WhatThat Terms of Service

These Terms explain the rules for using WhatThat, including subscriptions, AI-generated answers, child-safety expectations, and abuse limits.

Last updated: May 5, 2026

Short version

  • WhatThat is for parent-held, personal family use with young children.
  • It gives helpful explanations, but it is not professional, medical, legal, emergency, or safety advice.
  • Do not use the app for automated, bulk, abusive, harmful, or non-personal activity.
  • Subscriptions are handled through Apple and can be managed in App Store settings.
  • Parents remain responsible for what they upload and for deciding whether an answer is appropriate for a child.

1. Agreement

These Terms of Service are an agreement between you and WhatThat. By accessing or using WhatThat, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the app.

WhatThat is designed for parents, guardians, and adult caregivers. You must be old enough to form a binding agreement in your jurisdiction, or you must have permission from a parent or guardian. Children should use WhatThat only with adult involvement.

2. WhatThat service

WhatThat helps a parent or guardian answer a child's everyday object-identification questions. A parent can take or choose a photo, select or name the object, receive a short child-friendly answer, ask follow-up questions, generate simple visual explanations, listen to read-aloud audio, and save discoveries in a Wonder Book.

WhatThat is not a social network. The app does not provide public profiles, public photo posts, follower features, direct messages, or public sharing between families.

3. App license and Apple terms

Subject to these Terms, we give you a limited, personal, non-exclusive, non-transferable, revocable license to use WhatThat for your own family's personal, noncommercial purposes.

The iOS app is distributed through Apple's App Store. Unless a custom license agreement is separately provided in App Store Connect, Apple's standard licensed application end user license agreement applies to the app license. These Terms apply to your use of the WhatThat service, content, subscriptions, support, and account features.

Apple is not responsible for providing maintenance or support for WhatThat. To the extent required by Apple's App Store terms, Apple and its subsidiaries are third-party beneficiaries of the app-license provisions and may enforce those provisions.

4. Subscriptions, free trials, and billing

WhatThat Unlimited may include photo explanations, Why follow-ups, Show Me visuals, read-aloud, Wonder Book, and child profiles. Subscription availability, pricing, trial eligibility, billing period, taxes, renewal, cancellation, and refunds are handled through Apple and your Apple ID.

If you start a free trial or subscription, Apple may automatically renew it unless you cancel through App Store settings before the renewal deadline shown by Apple. You can manage or cancel subscriptions in your Apple ID subscription settings. Apple controls refund decisions for App Store purchases.

If purchase sync, restore purchase, or entitlement status does not work as expected, contact support@whatthat.app and include the device, app version, and what happened.

5. Parent responsibility

WhatThat is a tool for adults helping children. You are responsible for supervising use of the app, choosing what to upload, reviewing generated answers before relying on them, and deciding what is appropriate to say or show to a child.

You should not upload private, sensitive, unsafe, illegal, or unnecessary images or information. Avoid uploading photos of people, children, private documents, precise locations, medical information, or other sensitive material unless it is necessary and you have the right to do so.

6. Your content

You keep ownership of photos, object names, questions, child profile information, and other content you submit to WhatThat. You give WhatThat permission to host, store, process, transmit, transform, display, and use that content as needed to provide the app, generate answers and media, save the Wonder Book, troubleshoot, moderate, prevent abuse, and comply with law.

You represent that you have the rights and permissions needed for content you submit. You may use WhatThat's saved explanations and diagrams for personal, noncommercial family use. You may not claim exclusive ownership over the app, models, design, software, prompts, systems, or provider technology used to generate them.

7. AI-generated content

WhatThat uses AI to help identify objects and create child-friendly explanations, diagrams, avatars, and audio. AI output may be inaccurate, incomplete, inappropriate for your situation, or based on mistaken image interpretation.

Do not rely on WhatThat for medical, legal, financial, emergency, safety-critical, nutritional, allergy, hazard, abuse, mental-health, or professional advice. If a child may be in danger or a situation may require expert judgment, stop using the app for that issue and contact a qualified adult, professional, emergency service, or local authority.

WhatThat may refuse, block, throttle, or modify requests or outputs that appear unsafe, inappropriate for child-facing use, abusive, or inconsistent with these Terms.

8. Acceptable use and abuse limits

WhatThat is meant for normal personal family use. To protect families, children, service reliability, storage, and AI-provider costs, you may not:

  • Use automated scripts, bots, crawlers, bulk uploaders, load tests, or other non-human usage without written permission.
  • Use WhatThat to generate large volumes of content unrelated to ordinary family use.
  • Bypass or attempt to bypass subscriptions, trial limits, rate limits, entitlement checks, security controls, or moderation systems.
  • Reverse engineer, scrape, extract, copy, train on, benchmark, or replicate the app, prompts, outputs, or systems except as allowed by law.
  • Upload or request sexual, exploitative, violent, hateful, harassing, self-harm, illegal, or otherwise unsafe content.
  • Use WhatThat to identify, profile, surveil, embarrass, or harm another person.
  • Interfere with the app, accounts, storage, infrastructure, App Store purchase flows, or other users.

We may throttle, restrict, suspend, terminate, or refuse service for activity that we reasonably believe is abusive, automated, excessive, unsafe, fraudulent, unlawful, or outside the intended parent-held use of the app.

9. Privacy and child data

Our Privacy Policy explains what information WhatThat collects and how parents can delete it. By using WhatThat, you confirm that you are the parent, guardian, or authorized adult responsible for the child profile and content you submit.

10. Changes, availability, and support

We may change, improve, limit, suspend, or discontinue features over time. Some features depend on Apple, hosting providers, AI providers, network availability, subscription status, and device permissions. We do not guarantee that every feature will always be available, error-free, or uninterrupted.

For support, contact support@whatthat.app. We try to respond within a reasonable time, but we do not guarantee a specific response time unless required by law.

11. Termination

You may stop using WhatThat at any time. You can delete app data from settings or by contacting support. We may suspend or terminate access if we reasonably believe you violated these Terms, created risk for children or others, abused the service, or used the app unlawfully.

Termination does not automatically cancel an App Store subscription. You must manage cancellation through Apple.

12. Disclaimers

WhatThat is provided on an "as is" and "as available" basis. To the maximum extent permitted by law, we disclaim warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, availability, and error-free operation.

Some jurisdictions do not allow certain disclaimers, so parts of this section may not apply to you. Nothing in these Terms limits rights that cannot be limited under applicable law.

13. Limitation of liability

To the maximum extent permitted by law, WhatThat will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for loss of data, profits, goodwill, or service availability. To the maximum extent permitted by law, WhatThat's total liability for claims related to the app or these Terms will be limited to the amount you paid for WhatThat in the 12 months before the claim, or 100 Canadian dollars, whichever is greater.

14. Indemnity

To the extent permitted by law, you agree to defend, indemnify, and hold harmless WhatThat from claims, damages, liabilities, losses, and expenses arising from your misuse of the app, your content, your violation of these Terms, or your violation of another person's rights.

15. Governing law

Where permitted by law, these Terms are governed by the laws of Alberta, Canada, and applicable federal Canadian law, without regard to conflict-of-law rules. Mandatory consumer protection laws in your location may also apply.

16. Changes to these Terms

We may update these Terms as the app changes. The "Last updated" date above shows when they were last revised. If changes are material, we will provide notice in a reasonable way, such as through the app or support site. Continuing to use WhatThat after updated Terms take effect means you accept the updated Terms.

17. Contact

For questions about these Terms, subscriptions, support, or legal notices, contact support@whatthat.app.